Sometimes, new technology is so disruptive that it becomes a magnet for attention, even to those with no actual need or interest in the technology. Lately, I notice widespread curmudgeonry from some of my smart and perceptive friends and clients in the firearms community on social media. A startling number of people like us are suspicious of or even hostile to electric vehicles (EVs). There seems to an anxiety among level headed- conservatives that these newfangled devices are there to steal your personal freedom, and if environmental lunatics like them they must be bad. Who can blame them m- after generations of lies from environmentalists trying to steal our money and reduce our liberties, it’s natural to be skeptical. The fiercest skeptics are typically the rugged individualists who load up the truck and drive 1000 miles in a day, avoiding all the indignities of the TSA and air travel. While I salute them, I’m about to help guide these electrical “resistors” toward a more informed state. And I think there are lessons for innovators in any industry to learn from the psychology and emotions that come from disruptive technology. (Note: this article is occasionally updated to remain current).
Did Driving a Ludicrous Tesla Scramble my Brain?
My wife insisted: “Get rid of the two-door, we have two kids heading in different directions for school and events.” I don’t drive much, and found few options that economically and emotionally appealed more than my 15-year-old BMW that originally cost some sucker $80k. My wife sweetly said I deserved a nice new luxury car but nothing really appealed ( and since when did people talk seriously about paying $100,000 for a car?!) Thankfully, it all came together when a friend who’s a serial Tesla owner decided to upgrade to the latest Plaid, and gave me a sweet deal on a gorgeous silver Model S P100d. I ended up with his 4-year-old Tesla that was outfitted exactly like Elon Musk’s was four years ago (the same model Joe Rogan bought at Elon’s suggestion).
I’ve never loved a car so much. I’ve never loved driving so much. I’ve never loved any thing so much! So am I a traitor to solid conservative principles and Republican common sense to jump on the whacko environmentalist bandwagon and go electric? The segment of Tesla enthusiasts among our community (we’re as irritatingly enthusiastic as CrossFit, Amway, and vegans) tells me I’m not crazy. Judge for yourself:
Here’s What You Need to Know About Why I Love it.
The Dirty Secrets – Debunked
I’ve always disliked Priuses, and their pious snooty drivers, so I can understand some good healthy automotive bigotry – Bring it on! But let me dispel some of the big criticisms of EVs from my friends on the right wing.
“They aren’t perfectly clean! They burn coal!”
Who cares? My car is fueled by whatever the free market has determined is the most economical fuel or system to generate electricity at that location and time. It might even be fueled by my natural gas generator if there’s an extended power outage. Whatever the fuel, if it’s only 20% the cost per mile, the economic presumption is that it has only 20% of the environmental effect. The burden is on the critics, and I know that a giant powerplant is far more efficient with fuel and emissions than a portable engine. And did you notice that nowhere in my list of things I love about my car was: “it’s good for the environment”? I don’t worship at that altar, and trust free market pricing to allocate resources more efficiently. If you look carefully, you’ll see that the environmental left hates Elon Musk. Why? Because he made them irrelevant.
Do you remember when we were all hoarding incandescent bulbs as the enviro-authoritarians were mandating those awful, sickly, unreliable and poisonous CFL bulbs? Then LED lights were perfected and it’s all we buy, because free-market technology solved a problem. Even Dad doesn’t worry about lights left on any more. I invite skeptics to view electric vehicles that way – just because they please the environmentalists doesn’t mean they aren’t terrific technology worth serious consideration.
If you buy a new $50,000 (or $100,000) vehicle and don’t agonize about the potential $15,000 cost to replace a blown engine in a couple hundred thousand miles, then you might better understand why EV buyers don’t worry about batteries needing replacing any time soon. Range (but not performance) declines slightly over the years, and smart charging and use patterns minimize this (and rumored advancements may make this a thing of the past). And there are many competing battery technologies, so no evil nation can cut off our strategic supply, nor are we required to worry about the child slave labor the propagandists pretend is needed for some critical mineral. Note that the critics don’t worry about the exotic minerals in every other product they buy. Also, “Lithium” isn’t the bogeyman some think – it’s so plentiful that the Romans choice its root to be the word for “rock.” Lithium’s a minor ingredient in a battery made largely of mundane materials like Nickel (note, the scarcity isn’t the plentiful minerals, but the refining processes needed to purify them to make long-lasting batteries). As far as disposal, a battery pack that’s past its prime for long range driving is still very valuable and useful for other things (like stationary storage for solar installations, or power backup for your computer). There aren’t disposal costs, there are eager buyers for the packs, because they can be ground up and the minerals extracted for reuse.
“But I Haul Heavy Stuff and Drive Long Distances.”
Then don’t make all your vehicles electric. Or any. But if you live 75 miles from the nearest Wal-Mart, and occasionally buy new vehicles, I’ll wager than in 5 years you’ll own one EV, or at least be planning your next purchase to be electric. I predict that in 5 years the typical two-car suburban family that occasionally buys new cars will have one EV in the garage. Or maybe I’m wrong and the Cybertruck, expanded charging, and the 500-mile Tesla Semi will indicate a future when even long-haulers are happiest with EVs.
Suddenly, everyone’s an expert about the power grid, and now worry that my car might limit their ability to cool their home or toast their bread. Yes, there are grid problems caused by environmental loons and the adults in charge who succumb to them (even here in Texas). But don’t think it’s a big “own” to point out when EV owners are asked not to charge their cars in a power crisis (probably in California – and the ask is to avoid off-peak, not never to charge as the deceptive headlines usually suggest.) Here’s why the grid isn’t a concern:
First: charging can happen any time, so off-peak charging has no effect on grid capacity. As needed, minor incentives can motivate charging at times other than summer afternoons and evenings. Even with rolling blackouts in mismanaged jurisdictions, the car can charge in the hours or minutes when there’s juice.
Second: the grid saviors invariably assume the absurd hypothetical that suddenly everyone buys an EV. The reality is that adoption is gradual – a couple percent per year. Far more gradual than the era when residential AC went from rare to widespread. The grid can keep up as demand grows.
Third: If you worry about fueling all those off-peak power plants due to the added demand, recall that EVs might have 1/5 the fuel cost of ICEs (internal combustion engines). So there’s a bunch of unused fuel. That unburnt gasoline can be used to generate 5 times more EV miles than it could have in ICEs.
“Subsidies! – Not a Free Market”
I’m on your side here, conservatives. Congress once took a ton of our money and gave it to Elon Musk to do things they wanted him to do. He successfully did those things, then he paid the money back with interest. The Taxpayer made money off of Tesla (unlike most other automakers who have received bailouts). There used to be subsidies for purchasers, and recently Congress has just passed more needless subsidies including tax rebates and adding charging stations (Tesla’s have doubled in the last two years without taxpayer help). Congress and the environmental left are like roosters taking credit for the sunrise (in 10 years they’ll tell you with a straight face that their policies deserve credit for the switch to EVs, even though they probably actually slowed progress and wasted mountains of our money.
I’ll also grant that electrics avoid fuel taxes that pay for roads. Tesla knows exactly how much I drive, and it would be simple and affordable to pay the penny a mile (more or less) that everyone in normal states pays for roads.
My advice to Republicans: demonstrate your power of free thinking by looking at this objectively. Find a friend with a Tesla and check it out. Judge for yourself. If you’re impressed, talk to your broker about TSLA. Just as we in the firearms community invite our open-minded but gun-hesitant friends to try a visit to the range with us, my best advice to anyone weighing the matter is to hop in and drive one. You might have some fun, and if you’re a serious car guy/gal you’ll add to your knowledge base that underlies your own opinions. If you’re in DFW, maybe come by and take a ride with me!