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LET’S GO BRANDIN’!

How to Pick Trademarks That Help You Sell, and Won't Get You Sued One of the most fun parts of my law practice is helping clients pick trademarks.  I don’t charge extra if I come up with an idea you love enough to use on a new product, or for your new company.  I always promise that some day when my portfolio of successful brand picks is impressive enough, I’ll put a fat price-tag on the service (pay only if you actually adopt one of my suggestions).  But then the pressure would be on, and the fun might end. I’ve written about branding before*, and urged  [...]

By Ben Langlotz | November 20, 2025 | Business, Firearms Industry Advice, Intellectual Property Advice, Opinion Pieces, Trademark | 0 Comments Read More »

HOW TO GET TOP DOLLAR FOR YOUR COMPANY IN FIVE YEARS

Sometimes, I know when clients have been reading this newsletter.  Sometimes, I’m blown away to see something I wrote about years ago drive a client’s strategy. I just took a call from a client who told me they were getting ready to sell their company, and could we see about resurrecting some old trademark registrations they had earlier decided to let drop to save the renewal cost.  You see, they knew that a fatter portfolio of intellectual property would strengthen their case for a high valuation of their company beyond annual profits and hard assets.  Here’s  [...]

By Ben Langlotz | October 18, 2025 | Firearms | 0 Comments Read More »

THE ROYALTY DREAM (How to License Your Inventions)

Reality Check: The Bubble I’ve Busted a Thousand Times The classic newbie inventor has a good idea, falls in love with it, and wants to sell it to a big company.  That NEVER happens, almost.  Here’s what I counsel clients a dozen times a year: your odds of success increase vastly the farther along you are with your invention, your patent, your product, and your profits.  I’ll probably expand this to a full newsletter article, but for now, here is the hierarchy that determines how likely it is you can sell your rights (or license them), starting at the bottom  [...]

By Ben Langlotz | September 17, 2025 | Business, How To, Intellectual Property Advice, Patent | 0 Comments Read More »

REMEMBERING THE REMINGTON ROYALTY LESSON

Too Big to Fail? Remington’s Bizarre “Brother, Can You Spare a Dime?” Campaign It was fourteen years ago that I wrote about one of our industry friends playing an interesting voicemail at the SHOT Show. Consider all that has changed since then. These friends are innovators, with some valuable patents in their portfolio. Because Remington liked one of their inventions, they worked out a licensing deal. Remington paid royalties, and got to use the invention. Often, it’s the big guys paying the innovative upstarts. Pretty cool. Hoping for Handouts from the  [...]

By Ben Langlotz | August 18, 2025 | Business, Firearms Industry Advice, Intellectual Property Advice, Opinion Pieces | 0 Comments Read More »

ARE YOU READY FOR THE SILENT EARTHQUAKE?

Can Ending a $200 Tax Transform the Industry? Just like that, the $200 transfer tax on suppressors (and SBRs etc.) is gone.  Without much fanfare Trump’s Big Beautiful Bill repealed a tax that may prove to have been the primary roadblock to innovation and economic success. I won’t weigh in on the Elon perspective that the Bill spends too much (I tend to agree with Elon), or whether gun rights organizations fumbled the change to end all registration (they probably did fine getting what they did).  But the question is: How big of a difference will a tax reduction  [...]

By Ben Langlotz | July 15, 2025 | Firearms Industry Advice, Legal News, Opinion Pieces | 0 Comments Read More »

MICROMANAGING THE “MICRO ENTITY” PATENT FEE DISCOUNT

As a few years have passed since Congress threw a little bone to start-up inventors, we’ve learned a few things. The good news is that you might qualify for reduced patent fees under the patent laws, thanks to a “gift” from Congress to small inventors.  I didn’t follow the battle, but I expect it was a way for them to look like they are being generous in some small way when they’re raising fees in a big way. Half-price patent fees sounds like a good deal.  I used to be nervous that it might be too risky to enjoy the benefit.  I’ve mellowed out, and  [...]

By Ben Langlotz | June 19, 2025 | Business, Opinion Pieces, Patent | 0 Comments Read More »