Business

Snooping Your Competitor’s Secrets


Not a Photo of Donald Trump Every month, I personally search every trademark filing in the firearms industry. Keeping my ear to the ground like that helps me alert my trademark clients to cases of trademark infringement, usually at a very early stage. This helps us to nip conflicts in the bud, before the infringer becomes heavily invested and entrenched in their  [...]

The SHOT Show in the Trump Era


President Trump Orders New Success Strategy It was the end of an era, and the beginning of a new age. On the final day of the 2017 SHOT Show all the business and gossip came to a halt, and we inaugurated a new President. The fear is gone, and that put the spring in our steps even on the fourth day of the show. But the big topic of conversation during the show was: “What  [...]

How to Write a Provisional Patent Application


I try to be observant and to follow the trends, especially in my small specialized world where law, technology, and guns intersect.  But I managed to underestimate the significance on what I think is the biggest thing to happen in United States Patent Law in my lifetime. I’ve written before about how important it is to file to secure patent rights as quickly as possible,  [...]

How to Pick a Brand Name


I’ve been getting rather cheeky lately.  I’ve even risked being a little obnoxious and occasionally offending clients.  You see, sometimes when I should quietly follow my clients’ orders for legal work, I’ve found myself interrupting, and giving them, well... advice. Last week I had lunch with a new client.  He has some great technology, and a strong foundation for  [...]

How Facebook Helped My Google Rankings


Years ago, my Amazing Administrative Assistant, Lisa, asked me why I don’t connect with clients on Facebook.  I told her I just use it for social purposes, staying in touch with family and old friends.  Recently, she gave me a virtual poke in the ribs after I told her how my recent Facebook efforts have had an impressive impact on reaching clients and contacts in the  [...]

How Patents and Trademarks Increase the Value of Your Company


Once at the SHOT show the owner of a particular company took me aside, and walked me a good distance from his booth. He didn’t come right out and say it. He hemmed and hawed a bit about the future of his company. He talked about making his business more valuable. I finally figured out what he was asking: “So, you want to sell your company down the road, and do what you can  [...]