You gave me such a good response to last month’s newsletter that I’m staying political this month. Readers may know I’m a big fan of Dilbert creator Scott Adams for his uncannily predictive observations on Trump and persuasion matters. He happens to be a pot-smoking California liberal, but I truly admire his open mind and fresh way of looking at things. I highly [...]
When anyone in the gun industry gets a whiff of pumpkin pie, their gut tightens a bit because they know how much work they have to do to get ready for the SHOT Show. It’s that time of year. The calendar may say there’s a couple of months, but with Christmas and all the pre-SHOT chores there isn’t much time at all. You probably had your rooms booked right after the [...]
Unpatented but Legally Potent It all started when I was on Facebook, innocently minding my own business. OK, as usual I was actually minding everyone else’s business on Facebook. Sometimes, when Karmen hears me typing furiously in the next room she calls out: “Honey, is someone wrong on the Internet again?” I have a zillion Facebook friends in the industry, so I [...]
How to License Your Inventions Even More Fun Than Making Gun Stuff? Before sharing the secrets of licensing inventions and living the dream of strolling to the mailbox to pick up checks, there is a bit of news. The other dream of most gun designers, executives, and business owners is to sell to the Big Boys. For the third time in recent years, another of my clients has [...]
Because I’m constantly advising clients having branding challenges to read this old newsletter article, I decided to break my rule against reruns. Based on the feedback I have gotten, this may be one of the most valuable articles I have written in a long time. I hope you think it’s a “keeper” even the second time around. Guess who kept Daddy too busy to write a [...]
And My Idea for a “Get-Out-of-Jail-Free” Card Not: "You're Fired" I tell people that I enjoy my patent and trademark work because at least no one can end up in jail. Then I saw a news story that made me realize otherwise. It involved a Mesa, Arizona police shooting. Never mind whether the shooting was justified, but lawyers for the “victim” are raising the issue of [...]
