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HOW TO PROTECT “COOL”…

HOW TO PROTECT “COOL” TWO FAMILIAR WAYS TO PROTECT PRODUCT DESIGNS, PLUS A THIRD WAY YOU’VE NEVER HEARD OF AND CAN UNDOUBTEDLY AFFORD. Everyone wants a patent. It’s perfectly logical to want to protect a new product.  Technical innovations help set you apart in a crowded marketplace and a patent prevents anyone else from offering your innovation for 20 years. But let’s be honest, not every new product has patentable technical innovations.  Sometimes, what makes a successful product isn’t how it works or what it does, but how it looks.  Style sells,  [...]

SHOT 2019 – HOW TO HEALTHILY HANDLE HUNDREDS OF HANDSHAKES?

I’ll report on the health effects and proposals for the future, later in this issue.  Meanwhile, for SHOT Show number 18, I continued a more relaxed approach I started last year.  Instead of worrying about visiting every client, friend, and lead I possibly could, I focused on simply having a good show, and making each day count.  As a Buddhist friend put it: “You’re not supposed to keep constantly shaking the snow globe – you’ve got to let the snow fall and settle to appreciate it.”  By my rough review of the checkmarks on my “must visit list” I had  [...]

A PEEK INSIDE MY SECRET PATENT PENDING FILES

The thing I love best about my work is all the cool secrets I get to learn.  The thing I like least is that I have to keep them secret.  This month is an exception, where a number of my clients have decided to let me reveal the secrets of their pending patent applications, possibly to generate potential interest among partners, licensees, or customers.  If anyone is interested in learning more, I’ll put you in touch with the right people. These are in no particular order, and I hope you find them interesting for a variety of reasons.  All are Patent Pending, a  [...]

KNOWLEDGE IS POWER – HOW TO KEEP AN EYE OUT FOR INFRINGERS

When you own property rights like patents or trademarks, you have the right to stop infringers.  But only if you know they exist. Often an infringer will be operating below your radar and will come to your attention only late in the game, when the infringer is entrenched and reluctant to back off. How can we detect infringers as quickly as possible, so that their response is “Oops, sorry!” and not “So sue me!”?  We call it “policing.” Or “watching.” And it doesn’t happen automatically. Imagine you’re selling Redstone® brand pistols.  You’re  [...]

THE LOVE SHOW??

On approach to NASGW No, it’s nothing to worry spouses of those of us who visit several industry gatherings per year.  But, there’s something special about NASGW.  I always used to say it’s the show they put on just for me, so I can meet with 100 clients in one practical venue, plus see other friends.  But something kept coming up in Pittsburgh last month when I was taking to friends at the show.  The serene hall, the lack of time pressure, and the smaller area meant there was more time to really connect.  This is the show where we can take the time to chew  [...]

“SNOOPING INTO YOUR COMPETITORS’ BUSINESS PLANS”

(What Their Trademark Filings Reveal) Read on to see how this resolutely ties in to trademarks Every month on behalf of my clients, and to keep tabs on the industry, I personally search and review every trademark in the industry.  I like to know who’s filing what, and even who’s doing the filing.  I can sometimes get a peek behind the curtain when a major company has their lawyers file an application even before a potential new product is announced, and with trademarks being selected to suggest characteristics of the product, it can be very revealing. My  [...]